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Seat 1980 - 1989

In the meantime, 44 percent of the Seat shares had been bought by Fiat. This was the all time high and subsequently, led, under the pressure of difficult product sales, to their separation after 30 years of successful cooperation. Initially, still on the basis of Fiat technology, Seat was now developing it's own vehicles.

Thus, new editions of the tried and tested models, Fura and the Ronda were created. In the meantime, the production figures had broken the 5-million barrier. For the re-birth, a new logo was created and the powerful VW-company stepped in to take the place of their previous, similarly strong partner, the Fiat-company.

The models given the names of the holiday resorts, Malaga and Ibiza, were developed, with the help of Porsche, on the basis of VWs. Parallel to this, the models, Polo-, Passat- and later the Santana were also built. As a rule, the VW-models were marketed in Spain by Seat. Approx. 40% of the VWs produced in Spain were meant for export.

In the course of the decade, Pamplona became the most important manufacturing site of the Polo in Europe. The Polo coupe and the hatchback version, the Classic, were added. In 1988, Seat closed with a profit, the first time in eleven years. The Marbella was joined by the commercial van version, the Terra.

Martorell is a Catalonian city 30 km to the south of Barcelona. Towards the end of the decade, the probably most modern automobile factory in Europe was created, probably because the daily production of nearly 600 in Pamplona and approx. 1.600 in Zona Franca couldn't satisfy the, once again, substantially increasing demand. 11/12